The innovative and personalized implementation of the Fossil anticounterfeiting IDs was designed to cover new and relaunched, or re-issued models for fashion multiple brands.
Certilogo collaborated closely with Fossil to develop secure digital ID tags that could be seamlessly incorporated into watches collections, and represent each brand’s unique value and aesthetic.
A flexible, dynamic, and scalable solution developed to support and accommodate brand growth and expansion.
Laser engraving is a special characteristic of the implementation, and provides access to secure authentication through each phase of the product’s life. The technique used to engrave a watch’s caseback, makes each piece unique and secure.
With optical character recognition (OCR) technology, customers can easily verify authenticity just by framing the code on their watch’s caseback with the smartphone camera. Certiogo’s proprietary Fraud Detection System does all the rest, identifying potential clones instantly.
The use of Certilogo’s proprietary Secure by Design technology ensures each watch’s digital ID can help the brand track and monitor potential counterfeit watches.
The group has used the technology to support their Brand Protection team in ensuring the watch collections remain secure and their consumers maintain a high level of brand trust and loyalty.
The Italian tastemaker champions authenticity for high fashion with engaging and secure solutions.
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Historical champion of ethical fashion, Save The Duck a certified B-Corp, recently integrated a Digital Product Passport solution with the help of Certilogo.
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Made For A Woman's entire S/S 2024 collection features embedded authentication through a unique Secure by Design™ QR Code.
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Stone Island launches a robust brand protection and anti counterfeiting strategy with Certilogo's Secure by Design™.
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