Connect with

the brands

you love

Discover the magic of your connected product

Verify the authenticity of your product, get access to valuable product info, or unlock exclusive brand experiences.

How it works

Find the Smart tag

Locate the label, sticker or card containing a digital marker, such as a QR code, NFC or written code.


Use your smartphone to tap the NFC, scan the QR code, or submit the code via the form on this page to connect to your product.

Authenticate & Discover more

Follow the instructions to authenticate or access the product’s info, content and services, and get assistance in case of a fake.

Shop Smart.

Buy verifiably authentic and resell with ease.

Discover the brands that offer smart products empowered with Certilogo ‘Secure By Design’ protection.

Unintentionally purchased a fake?

We help you get a refund.

If your product is recognised as being not authentic, select the ‘request a Refund Assistance Report (RAR)’ at the conclusion of the authentication process. Answer a few simple questions, and we will send you a report to help you contest the purchase and request a refund from the seller, payment service or credit card company.


What is a connected product?

 "connected" product is a physical product which has been made interactive by a label containing a QR code or an NFC chip, i.e. by a so-called "smart tag". By scanning the code or placing their smartphones close to the chip, consumers are directed to a site that offers services, such as the authenticity verification service, or content, such as a video of the latest fashion show, or information regarding sustainability.

What use are connected products?

A connected product is a digital channel capable of creating interaction between a brand and consumers. Using this technology, the brand can convey information, content and services designed specifically for a given product.

What is a smart tag?

A "smart tag" is a label, a hangtag or any other medium containing a QR code or an NFC chip. A smart tag makes a physical product interactive or, in other words, “connected”.

Where are smart tags located?

Smart tags are usually sewn onto a garment or simply attached to the packaging of a product. Depending on the product and the choices of the brand, it can be found inside a garment, on a bag, on the tongue of a shoe, on a perfume bottle, on the temple of a pair of glasses, on a watch, etc.

How can I identify which smart tags allow me to access the authenticity verification service powered by Certilogo?

Smart tags that allow access to the authenticity verification service powered by Certilogo often display the CLG Code. It’s easy to find: it’s a 12-digit numeric string preceded by the acronym CLG, for example “CLG 000 000 000 000”.