Although we don't yet have shoes that tie themselves, Augmented Reality and Virtual Reality are changing the fashion world.
What are Augmented Reality and Virtual Reality?
Augmented Reality, or AR, is a technology that consists of adding layers of information to reality.
It is not a separate virtual world, but a hybrid integration between the world around us and the digital world. This is possible thanks to devices (smartphones, smart glasses, etc.) that allow us to see or hear computer-generated inputs superimposed with reality.
A popular example of Augmented Reality is the game app Pokémon GO in which players could view their surroundings via their smartphone to search for and capture the little monsters from the famous anime. Another example is the IKEA app, which allows customers to see how a piece of furniture would look in their home before buying it, or the beauty apps that let users try on makeup virtually or test out different hair colors.
On the other hand, Virtual Reality, or VR, is a completely immersive experience that replaces the user's view of the real world with a computer-generated one in which users can interact with objects and people.
If Augmented Reality adds details to the visual field and sensory experience, Virtual Reality replaces them completely.
The most common way to experience Virtual Reality is with a VR headset. These headsets are usually connected to a computer or a gaming console, which provides the images and processing power to create the virtual world. As you can imagine, VR is particularly common in video games.
The Metaverse: Augmented Reality or Virtual Reality?
The term ‘Metaverse’ refers to a virtual world created by humans and inhabited by avatars, which are digital representations of people. It is similar to both Augmented Reality and Virtual Reality, but it is also different.
While the Metaverse is similar to Augmented Reality in that it is a computer-generated world that is overlaid on the real world, it is different in that it is not limited by the physical world.
It is also similar to Virtual Reality in that it is a completely immersive experience.
So, is the Metaverse Augmented Reality or Virtual Reality? The answer is: both. However, the Metaverse is also an evolution of the Internet. It is a kind of digital layer that is superimposed on the physical world. Users in the Metaverse are still part of the physical world, but they can interact with virtual elements that other "real" people do not see.