26 Gennaio 2021

The power of traceability and engagement

See the life-cycle of a connected product from source to recycle.


A connected product is, to all intents and purposes, a state-of the-art AI. It enables the customer to receive fundamental product information, care and promos and the brand to receive key customer insights.  A Brand can control and keep track of product data pre and post sale to improve the customer experience and reduce waste

A meeting point for Brand, Followers and Ambassadors, having a product connected means that they can buy safely online or in-store while traffic goals are reached and KPIs enhanced.

Smart connected products are for smart consumers and Brands place the customer at the centre of the shopping experience.