Upcycling, or creative reuse, is one of the most effective ways to reduce the environmental footprint of fashion companies What is fashion upcycling?  Upcycling is a method of creating something new out of something that already exists. It involves taking an item and transforming it into something new with the same or greater value.  When...

Packaging in fashion represents a key factor to deliver effective sustainability-orientated strategies starting from the ability to communicate effectively through the product itself. What is packaging in the fashion industry? Packaging in fashion represents a key element and plays a much bigger role than people could realise, especially in the technology and sustainability driven era we’re...

In the fight against climate change, science-based targets are the benchmark for companies and organisations Climate change is an urgent issue. Consumers, governments, and even companies are increasingly aware of the need to do something about it. That is why many businesses are investing in ESG commitments, or environmental, social, and governance practices. There...

How new farming methods and eco-friendly materials are can help create a fashion that gives back What is regenerative fashion? Regenerative fashion is a form of sustainable fashion, which focuses on producing garments that not only have minimal impact on the natural environment but also work to restore and replenish it. While sustainable fashion...

We all know more or less what sustainability may be, but distinguishing it in fashion is not always easy. The fashion industry is one of the largest contributors to global sustainability issues. With a large part of global emissions coming from the production and consumption of clothing, sustainability has become a necessity in the...

The net-zero challenge is an opportunity for fashion brands to reduce their carbon footprint and create more sustainable products Last year Burberry became the first luxury fashion company to see its net-zero emissions target approved by the SBTi, the Science Based Targets initiative.  SBTi is a partnership between CDP (ex-Carbon Disclosure Project), UN Global...

Live commerce is a great opportunity to provide an engaging shopping experience Very popular in China, live commerce, or live streaming commerce, is an innovative method of selling products where the seller interacts with customers in real-time via a video stream. Unlike traditional e-commerce, which relies on static product pages and limited user interaction,...