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Assessing the digital resilience of the Italian fashion & luxury industry

Assessing the digital resilience of the Italian fashion & luxury industry

Mar 16, 2021

2020 - A segue into the future of the fashion industry
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Connected products make connected sales

Connected products make connected sales

Nov 05, 2020

Discover the 10 things that connected products can do for your Brand
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Find Out Why Authenticity is Fashion's Magic Ingredient for Consumer Engagement

Find Out Why Authenticity is Fashion's Magic Ingredient for Consumer Engagement

Jul 21, 2020

Connected consumers have millions of digital experiences at their fingertips. So why do they connect with their products?
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The authentic side of engagement

The authentic side of engagement

Jul 20, 2020

Strategic insights about consumer willingness to connect with brands after the shopping experience
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The Authenticity Effect: Why Product Digitalisation is the Future of Fashion

The Authenticity Effect: Why Product Digitalisation is the Future of Fashion

Feb 04, 2020

With digital transformation sweeping the fashion industry, marketers need strategies to engage demanding digital natives with experiences that connect, convert and build customer lifetime value. 
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The Rising Value of Real: Strategic Insights About Consumer Attitudes Toward Authentic Fashion

The Rising Value of Real: Strategic Insights About Consumer Attitudes Toward Authentic Fashion

Dec 06, 2019

If there is a silver lining to the epidemic of fake news, fake reviews and even fake videos that populate our online lives, it is a growing conviction that authenticity is precious.
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Consumer Engagement 4.0: Competitive Insights from Fashion's Top Marketers

Consumer Engagement 4.0: Competitive Insights from Fashion's Top Marketers

Nov 20, 2019

Discover how artificial intelligence, image recognition, and networking technologies engage connected consumers to verify that products with your brand name are 100% authentic.
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The Ultimate Guide to Brand Protection in a Digital World

The Ultimate Guide to Brand Protection in a Digital World

Nov 04, 2019

Discover how artificial intelligence, image recognition, and networking technologies engage connected consumers to verify that products with your brand name are 100% authentic.
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Sustainability: product authentication for the planet

Sustainability: product authentication for the planet

Oct 24, 2019

Find out how fast and reliable digital authentication engages connected consumers — and stops dishonest sellers from undermining your investments in sustainability.
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3 Ways Authentication Benefits Your Omnichannel Customer Experience

3 Ways Authentication Benefits Your Omnichannel Customer Experience

Oct 24, 2019

Fashion and Luxury brands can transform their omnichannel customer experience with connected products. Discover 3 ways connected products and digital authentication help your business and revenues grow.
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