We live in a complex era: pandemics, wars, climate change, and inflation are affecting our lives but also the activities of companies, including those of fashion. In the face of difficulties, the fashion industry is not helpless. On the contrary, creativity and problem-solving skills help companies to find solutions. Furthermore, technological advancement allows them...

The European Fashion Alliance is aiming to guide the fashion industry toward sustainability, inclusiveness and innovation. Last March 2022, the Fashion Council Germany, with the support of Messe Frankfurt and the global Texpertise Network, brought together leading European fashion industry organizations in Frankfurt to form the European Fashion Alliance. What is this new organization?...

Here are some of the sustainable fashion brands that are changing the game. In a previous blog article we talked about some of the most ethical and sustainable fashion brands. On that occasion we mostly selected particularly popular or historical brands, such as Patagonia or Levi's. However, the market is populated by numerous new...

Thanks to Artificial Intelligence, the fashion industry can improve many aspects of the business. Artificial Intelligence (AI) is no longer a thing of the future. In fact, it is already impacting different industries, including fashion. In this blog post, we will see what AI is, how it works, and how it can help fashion...

The fashion industry is one of the world's most polluting industries. It consumes vast amounts of energy, water, and chemicals, and produces mountains of waste. The sector also finds it difficult to embrace an ethical approach to production. But a sustainable fashion business model is possible. Here is how. What Is Sustainability According to...

Many fashion brands are increasing their digital transformation by using technologies to improve production processes, internal organization, and even the relationship with customers. But what is digital transformation? And what are the advantages for fashion brands? What is the digital trasformation? Digital transformation is the process of using digital technologies to create new —...

In January 2022, the Fashion Sustainability and Social Accountability Act, or Fashion Act, was introduced in New York State. This act could prove to be revolutionary for the fashion industry. In fact, it would be the first example of a law in the US that makes companies responsible for their environmental and social impact....

The road to an eco-friendly fashion industry is still long but great steps have already been taken. Fortunately, continuous technological evolution allows truly committed companies to develop sustainable textile innovations that can change the game. The creation of new materials, new designs, new production processes will reduce the ecological footprint without affecting the final...

Just a year ago, a few weeks after the lockdown began, we made the prediction that the increase in online sales would facilitate the distribution of fake products. While past data gathered by our platform showed that the situation was largely stable over several years, today they reveal that one in four products is...

Even with a keen eye, telling an original from a fake is not always as easy as it seems. Common sense dictates that by avoiding apparently discounted products, consumers can dodge the counterfeiting bullet. With increasingly advanced technology however, counterfeiters have got much better at imitation and consequently prices are not far off the...