New trends for the luxury and fashion industry

2023 has just begun, let's take a look at the new trends luxury and fashion brands shouldn’t miss According to statistics the revenue in the luxury goods market, which is more than $312 billion in 2022, is expected to grow more than 5% annually. But luxury brands cannot rest easy and must find new...
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How smart products help customer engagement

Customer engagement is critical to any business, but it's not always easy to achieve. Compared to traditional products, smart products have an edge in this regard. What are smart products? Generally speaking, smart products are physical products with embedded sensors, software, and connectivity that allow them to collect and exchange data real time. The...
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What is digital twin technology and how are companies using it?

In the next future, digital twins are going to radically change the design, production, sales and maintenance of many products According to Gartner, digital twin technology is among the five emerging trends that will drive technological innovation over the next decade. But what is a digital twin and how does it work? What is...
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The Metaverse Standard Forum: what is it and what is it for?

Launched in June 2022, the Metaverse Standard Forum brings together more than 1800 companies, universities, and standards organisations. Is it possible to standardise the Metaverse, and why may it be important? Well, the Metaverse Standard Forum is going to give answers to these questions. Let's see together what it is and what is it...
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